LoBue Citrus Super Nova Mandarin Featured in the Los Angeles Times
LINDSAY, Calif.; January 25, 2017 -LoBue Citrus' Super Nova
mandarin orange, a new variety with a rich balance of sweet and
acid flavoring, was featured in the Los Angeles Times earlier this
month announcing its first season of commercial availability. Super
Nova mandarin oranges are seedless with tantalizing aromatics that
will make them proven winners at retail.
Named after the deep blazing orange color of its flesh, creating
the Super Nova signature name was not difficult for General Manager
of LoBue Farms, Robert LoBue. The brand name Super Nova will be
trademarked by LoBue, resulting in other growers of the fruit
creating their own brand names.
What makes the Super Nova as interesting as its name is its
breeding history. Originally crossed and grown by an Orlando-based
breeder for the USDA, the hybrid variety produced no fruit. Hoping
a change in climate and soil would produce results, the breeder
sent budwood to California where the trees did indeed bear
"This is a fantastic mandarin," states Joe LoBue, vice president
of sales at Lobue Citrus. "Its flavor profile and stunning dark
color will make this fruit jump off the shelf."
LoBue Citrus Super Novas will be available from December into
February. For more information, please visit https://www.lobuecitrus.com.
Founded in 1934, LoBue Citrus is a fourth-generation
full-service grower, packer, and shipper of California and import
citrus. We contract with growers to harvest, grade, package, and/or
market a wide variety of citrus products-including navel oranges,
super nova mandarins, moro blood oranges, lemons, minneolas, cara
cara's and grapefruits. Vertically integrated, LoBue has direct
experience in every aspect of the supply chain, enabling it to
offer products of unparalleled flavor, quality and value.